In fact, at NATPE more and more senior level executives were engaged not only as speakers but as participants, enthusiastically learning about the new drivers of change. The large Fontaine Ballroom (cap. 600) was packed for almost every session, sometimes standing-room only. Just 10 years ago when NATPE (and other markets) were lucky to have a room half full!
A highlight for MGC was hearing from maverick producer Ben Silverman of Electus whose hits "Ugly Betty" and "The Office" paved the way for direct digital distribution of shows via its own website, CollegeHumor.
On the deal front, MGC client GRB Entertainment, one of the few remaining independent global television distributors, was enjoying business not only with Latin America, which NATPE has been come to be known for, but also international deals.Their estimated business was 80% from Latin America and 20% European.
MGC caught up with global industry veteran Farrell Meisel, recently returned from two years establishing television in the war zone of Afghanistan, Farrell is now advising Turkish production/distribution company, Global Agency. Farrell is excited about the development opportunities for Global Agency -- and to be in a safe zone back in California!
We are looking forward to many more exciting things ahead for both the industry and MGC in this Year of the Snake.